This week, FutureBrand’s initiative launched in support of Governor Cuomo’s communication team to promote the latest CDC guidance across New York State’s key digital channels. Reaching over half a million followers, FutureBrand’s team along with Snyder New York’s network of illustrators, artists and designers volunteered their craft to create dynamic, visual illustrations that clearly depict guidance on masks and social distancing.
As the COVID-19 crisis continued to unfold in New York, FutureBrand engaged the Governor’s office to support their priority communication initiatives. Governor Cuomo’s office requested graphics optimised for digital social channels that would clearly and effectively reach and educate their diverse audience.
Chief Creative Officer, Corporate - FutureBrand New YorkWally Krantz