FutureBrand in Milan has achieved a remarkable victory, returning triumphant from the Touch Point Awards 2025. The awards celebrate excellence in strategic design and brand identity, highlight the pinnacle of Italian creativity.
Representing FutureBrand at the awards were Lorenzo Corengia, Account Director, and Tiziana Armienti, Senior Designer, accepting the winning trophy in the beverage category.
The Kinza brand marks the influential Saudi player Al Jameel's first venture into the soft drink market, showcasing the unique and multifaceted identity of the region. Following such an impressive start, they are set to continue making a strong impact in the market.
Discover the creation of Kinza.
