Johannes Smith

Johannes puts his 15 years of leadership in digital branding, customer experience and technology at the service of leading clients across the UK and around the world.
Hugo & Cat is the model of today’s integrated, insight-led, innovation-driven, high-value, brand engagement agency.
Founding partner and architect-in-chief of Hugo & Cat, Johannes puts his 15 years of leadership in digital branding, customer experience and technology at the service of leading clients across the UK and around the world. C-suite business leaders in companies including Sony, IKEA and Stanley Black & Decker depend on his acumen. Johannes has been instrumental in helping many clients achieve digital-first business models that deliver long-term, sustainable commercial value.