Jérôme Lhermenier

Ever since he joined the team in 2008, Jérôme has played an extensive and crucial part in building, creating and reviving the brands of tomorrow.
With an MBA in Marketing & Communication from the NEOMA Business School and 17 years' of multi-disciplinary experience, he has developed a specialism in working for clients in the alcohol and the hospitality industries, including Remy Martin, Louis XIII, Bacardi-Martini, Teyliom Group and AccorHotels Group.
Whether it is a complete brand reinvention (Movenpick) or a global packaging redesign (Activia), whether it is about rethinking the digital expression (La Redoute) or the retail expression (Neuhaus) of a brand, Jérôme develops a clear strategic vision based on consumer insights.
A passionate music lover, he began his career in the design consultancy CBA as a Sound Designer which gave him with a 360° approach to the brand.