Gustavo Koniszczer

From companies to countries, Gustavo has a versatile branding practice across all of Hispanic America.

As Managing Director of FutureBrand Hispanic America - and working together with Luis Rey - Gustavo Koniszczer leads the company's activities across five offices: Buenos Aires, Santiago de Chile, Lima, Bogotá and Mexico City. A seasoned Graphic Designer, Gustavo has worked in the professional field since 1982. Before joining FutureBrand in 2000, he was General Creative Director of Idemark s.a. (Argentina). He was also a founding member and president of the Graphic Designers Association of Buenos Aires, as well as corresponding member of ICOGRADA (International Council of Design).

In 1987, Gustavo was part of the first group to graduate in Graphic Design at the Architecture and Design School of the University of Buenos Aires, where he was also professor at the Master in Design Strategic Management. He's a frequent speaker at business conferences and seminars in Latin America, and his articles appear regularly in specialized press.

Gustavo has led many successful brand development cases, in almost every Latin American market, which are a significant part of FutureBrand's portfolio. In the recent years Gustavo has been actively leading Country Branding projects in different Latin American countries, such as Costa Rica, Argentina, Chile and Peru.

Our team

Nick Sykes
Nick Sykes
Global CEO, FutureBrand
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Jon Tipple
Jon Tipple
Global Chief Strategy Officer, FutureBrand
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Suzanne Powers
Suzanne Powers
Global Chair, FutureBrand
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Simon Hill
Simon Hill
President, FutureBrand North America
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Polly Hopkins
Polly Hopkins
Managing Director, FutureBrand London
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Gianni Tozzi
Gianni Tozzi
Chief Creative Officer, International
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Alessandra Iovinella
Alessandra Iovinella
Managing Director, FutureBrand Milan
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Jérôme Lhermenier
Jérôme Lhermenier
Managing Director, FutureBrand Paris
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Ewerton Mokarzel
Ewerton Mokarzel
CEO & Partner, FutureBrand São Paulo
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Sophie Cheng
Sophie Cheng
General Manager, FutureBrand China
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Richard Curtis
Richard Curtis
CEO, FutureBrand Australia
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Stephen Barber
Stephen Barber
Chief Experience Officer, FutureBrand
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George Gottl
George Gottl
Chief Creative Officer & Co-Founder, UXUS
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Queenie Lo
Queenie Lo
Chief Executive Officer, UXUS
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Rachael Scott
Rachael Scott
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Johannes Smith
Johannes Smith
Partner & Managing Director, Hugo & Cat
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Simon Bent
Simon Bent
Global Chief Financial Officer, FutureBrand
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