Building Brilliant Connections

About Vizient

VHA, a leader in healthcare services has gone on a shopping spree. In the past 18 months they have acquired three businesses leaving them with a brand challenge. How do you bring VHA, UHC, MedAssets and Novation together and what should it be called.

VHA appointed FutureBrand to develop a new name, positioning and visual identity. 


The challenge

Our challenge was to create a new website that positions the best of each legacy brand and marries it to the organisation’s aspirations for the future.


Our Approach

Our digital design team worked closely with the brand team to create a visual expression of the web experience that not only looks like a seamless extension of the brand but is brought to life with the same charisma, charm and energy expressed by brand—across desktop, mobile and tablet devices. 



We have recently completed phase 3, and are working phase 4 where we are tackling the complex logged-in, CRM and dashboard configuration in Sitecore.