From government anti-trust decisions to the scourge of thieves stealing vegetables from virtual farms, 2009 saw a variety of brand developments in China. Here we’ve picked our top brand stories for 2009 and the main trends that we can follow into the year of tiger.
This article was released on March 11, 2010, and was written by Smita Venkat.
Smita has had extensive experience with corporate and consumer brands across South-East Asia and Greater China and has been a consultant with FutureBrand for the last 4 years. svenkat@futurebrand.com
